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So, you want to know a bit more about me...

My career so far

If you want the even more abridged version, I am happy to send you my resume, or take a gander at my LinkedIn profile. 

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My career path to marketing started selling vegan mayonnaise. We all have to start somewhere, right? 

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I worked hard at an early-stage vegan food start up in San Francisco, and when it ended, I wasn't sure what to do. I was alone in a big expensive city where I barely knew anyone. My job search (including a stint at a farmer's market juice stand) led me to my role as an office manager at a recruiting company. 

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I got back on my feet again and while I loved the organizational aspect being an office manager, I didn't see my future in HR, I wanted to get into marketing.

 

Through my connections in the office management world (thank you to Org Org, Office Ninjas, and more!) I found my way to my first marketing role at the HR tech company, Culture Amp. 

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I was one of the first 75 employees, and I was thrilled to be on the path to a career in marketing. After four years building my foundation in content marketing, I left to join Torch in December of 2019. Yes, the winter before the pandemic. I stayed with Torch through that tumultuous year, and then joined Pyn as the founding marketer. There I expanded upon my background in content to manage all aspects of marketing as the Head of Marketing. 

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Currently, I'm working with my longtime friend and former colleague Stacey Nordwall on a fun new HR podcast, Toot or Boot.

What's happened in between the roles

Over the years I've had many personal passion projects. Most recently, I ran AVL Clothing Swap, a fundraiser for reproductive justice in Asheville. While our future post-hurricane is uncertain, over the past three years we raised almost $20,000 for Planned Parenthood and swapped thousands of items of clothing. 

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I embarked on a cross country road trip from California to Maryland after the first year of the pandemic. Along the way I fell in love with Asheville, and made the move permanent after many years of trying to decide where to live outside the Bay Area. 

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I've adopted my wonderful dog Tessa, and we've fostered many dogs together (she's a tough foster sibling). 

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While I never thought of myself as an "athlete" I surprised myself by finding my strength at Orange Theory fitness in Maryland, and eventually becoming a recreational rower in Asheville. 

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I recently learned how to crochet, and I'm delighted to have found this new craft as well as excited for what new adventures the future holds. 

My education

2009 - 2013

GRAND VALLEY STATE UNIVERSITY

Bachelor of Business Administration (B.B.A.)

Allendale, MI

  • Enrolled in Frederick Meijer Honors College and graduated Magna Cum Laude 

  • Semester abroad at Macquarie University in Sydney, Australia 

  • President of Humane Society of Grand Valley for two years. Managed an executive board of 6-9 members and a club with 40 members.

  • Writing Consultant for three years at the Frederick Meijer Center for Writing and Michigan Authors

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